Converting Searchers to Prospects and Customers

We’ve heard the story repeatedly. Your successful search program is driving more traffic to your site and you’re being promised that this is only the beginning. But your business hasn’t increased accordingly. What’s up with THAT?

There are about three things that a Web site must get right to generate leads and sales. But, these three things aren’t the same for every business. Once you know the strategies that will work for YOUR business and YOUR site, you can stop wasting money and start generating leads and revenue.

During this workshop, we’ll help you identify the specific “pattern” that applies to your Web site. Based on this, we’ll recommend three Web strategies you should adopt. We’ll focus on the make-or-break strategies that you must get right in order to profit on the Web. 

Come ready to work. We’ll cover a lot of ground in two hours. This is a hands-on workshop recommended for business owners and marketing managers who have already invested in a Web site and are not seeing results.